Reddit Introduces AI-Powered Keyword Ad Targeting Features

Reddit AI Powered Keyword Advertising

Reddit is improving its digital advertising platform with new keyword targeting capabilities, aiming to enhance ad relevance and performance for advertisers. New key features Key benefits Reddit’s update to Keyword Targeting can help you reach your audience more accurately, leading to better conversion rates, lower costs, and easier campaign management. By focusing on the right … Read more

Google Analytics 4 Introduces Real-Time Pages Report

GA4 Real Time Pages Report

Google Analytics 4 has added a Realtime pages report, offering instant insights on page views, user engagement, and website performance. Key Features in Real-Time Pages Report Two summary cards sit at the top of the GA4 real-time pages report: Below these summary cards, you will find a detailed table showing active users by page path … Read more

Key Google Search Console Metrics to Track Every Month

Google Search Console Metrics

Tracking SEO metrics in Google Search Console is useful to assure that your SEO rankings are performing well and your website is maintained and optimized for SEO. Here are top Google Search Console metrics you should keep track each month. Page Indexing This report shows whether your pages are being indexed by Google and making … Read more

Categories SEO

Hotel SEO Tips for 2025 and Beyond

Hotel SEO

Consumers will continue to rely on Google for hotel and travel searches, making SEO an important aspect of hotel marketing in 2025 and beyond. To help your hotel stay ahead in the hotel SEO game, here are some hotel SEO tips you can implement on your website. Write Authentic Content According to Your Hotel Brand … Read more

Categories SEO

Yelp Sues Google: Claims of Illegal Local Search Monopoly

Yelp Sues Google

In a significant legal move, Yelp has filed a lawsuit against Google, alleging a search engine monopoly promoting its own reviews. This follows a recent antitrust ruling finding Google guilty of monopolistic practices in its search engine operations. Yelp argues the dominance of Google is stifling competition and limiting consumer choice. Yelp claims Google unfairly … Read more

Categories SEO

Crawled – Currently Not Indexed: How to Fix It for SEO

Crawled Not Indexed SEO

If you’ve come across the “Crawled – Currently Not Indexed” error in Google Search Console, you’re not alone. Many website owners encounter this issue, and it can be frustrating when you don’t know how to resolve it and know that this issue can impact your SEO performance. But don’t worry—there are several steps you can … Read more

Categories SEO

How to Track 404 Errors in Google Analytics 4

404 Error Page Google Analytics 4

404 errors occur when a web page can’t be found, often leading to a page that looks something like this.   A 404 error happens when a user enters a non-existent URL. This could be due to a typo or an attempt to access a page that doesn’t exist. For example, a user might accidentally … Read more

Google Chrome is Removing One of the Most Popular Ad Blockers, uBlock Origin, from the Chrome Web Store

Ad Blocker

Google Chrome is Removing One of the Most Popular Ad Blockers, uBlock Origin, from the Chrome Web Store If you’re like most internet users, you probably likely use Google Chrome for browsing. It’s also possible that you’re using an ad blocker for Google Chrome. Google isn’t very happy about the use of ad blockers, for … Read more