Google Analytics 4 Data Filters: 3 Things You Should Know
You can use Google Analytics 4 (GA4) data filters to exclude specific from being collected by your Google Analytics 4 account. Learn how.
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How to Setup GA4 in GTM: Setup Guide
Google Tag Manager (GTM) is a Google-powered tag management system that lets you add additional tracking to your website. You can use GTM to track which buttons your website visitors have clicked on for your website. You can also integrate GTM with Google Analytics 4 (GA4) and install GA4 on your website. Here’s how.
Google Analytics 4 (GA4) and Google Search Console Integration: Setup Guide
Google search console (GSC) is a Google-powered webmaster tool that provides insightful website and SEO data such as your website’s organic impressions, clicks, and average positions. GSC also provides information such as the number of error pages on your website and which pages aren’t indexed by Google. These insights help you understand your website’s SEO performance and optimize your website to improve your ranking on Google search results.
Google Analytics 4 (GA4) for WordPress Using GTM: Setup Guide
Universal Analytics (UA) will be phased out by June 1st, 2023. At that point, Google Analytics users will have to use Google Analytics 4 (GA4) to collect website visitor data. Ideally, you’ll want to create a GA4 account and set it up for your WordPress website as soon as possible. There are some drastic changes between UA and GA4, so it’s best to start using GA4 sooner in order to familiarize yourself with the latest in Google Analytics.
If you want to set up GA4 for your WordPress website, here are four steps you can take.
Google Analytics 4 Engagement Metrics: What You Should Know
Google Analytics 4 Engagement Metrics: What You Should Know With Google Analytics 4 (GA4) adoption on the rise in businesses and marketing teams, GA4 is quickly becoming the standard for measuring and gaining insight into customer data. There are some drastic changes in GA4 compared to its predecessor, Universal Analytics (UA). In some cases, they … Read more
How to Setup Phone Click in Google Analytics 4 Using Google Tag Manager
Tracking clicks on the phone number on your website helps you understand your audience’s engagement with your site. Understanding your audience’s behaviour is a powerful tool which enables you to optimize your website for sales and conversions.
How to Setup Google Analytics 4 Conversion Goals Using Google Tag Manager
How to Setup Google Analytics 4 Conversion Goals Using Google Tag Manager Copy Your GA4 Measurement ID Go to the Admin section and click on Data Streams. Then, copy your measurement ID. Integrate Your Google Analytics 4 Account With Your Google Tag Manager Account Go to your Google Tag Manager account and select Google Analytics: … Read more
How to Create Custom Conversion Goals in Google Analytics 4 (GA4)
A Google Analytics conversion goal occurs when a website visitor takes a specific, high-value action on a site. A Google Analytics conversion goal could be a website form submission or a click on a call-to-action such as phone number or email. Tracking goal conversions helps you measure your marketing and website performance.
How to Integrate Google Analytics 4 with WooCommerce
How to Integrate Google Analytics 4 with WooCommerce Google Analytics is a Google-powered analytics tool that lets you track website behaviours, interactions, and sales. WooCommerce is an open-source ecommerce plugin for WordPress. It is designed for use by small to large-sized online merchants. You can integrate Google Analytics with WooCommerce to track both online purchases … Read more
4 Features in Google Analytics That Every Marketer Should Know
GA4 comes with new advanced features. Some features have also been removed. Here are four features you should know about in the new GA4.