Google Ads Audit
Convert your leads with landing pages catered to your ads with RW Digital’s Google Ads services. We help our clients build Google campaigns that reach customers and drive conversions, growing your business through the power of good marketing.
Why an ads audit?
Whether you’re taking over an account from a client, another vendor or as part of a new role in your company, knowing where things stand before investing significant time and money is critical. By periodically auditing your finely-tuned campaigns, you allow yourself time to take a step back and look at things that might be missed in day-to-day management.
A Google Ads audit is beneficial for the following:
- Identifying areas in which your ads campaigns are successful or struggling to reach customers.
- Finding new opportunities to expand marketing strategies and content.
- Gaining insights on your audience and how they interact with your ads campaigns.
- Enhancing ongoing management processes and optimizing strategies.
At RW Digital, we believe in providing audit services that are in-depth, detailed and involve the client to help provide them with the tools to run successful ad campaigns. To us, advertising and marketing your business is more than creating an enticing graphic for social media. It means connecting with your audience, understanding their needs and catering your content to their interests in a way that works with Google’s algorithm.
Here’s how we approach Google ads audits:
Review your goals.
Every business has their eyes on the prize; by reviewing your business and account, we can better understand what your business’s focus and objectives are.
Examine account structure.
Having the right hierarchy can positively impact the amount of time required for managing campaigns and yield better data for decision-making.
Adjust campaign & account settings.
With all the information gathered about your business from the audit, our experts fine-tune your ad strategies to cover all the bases.